Overview

Avenues for Justice, a non-profit organization dedicated to keeping BIPOC youth in NYC out of the prison system, provides vital services such as court advocacy, tutoring, and mentorship. The organization’s website had not been updated in over a decade and needed a complete overhaul to improve functionality, visual appeal, and user experience. The goal was to create a modern, mobile-friendly site that would enhance the organization’s digital presence and better support its ongoing initiatives. The upgraded website successfully revitalized AFJ’s online image, leading to a 10-fold increase in program inquiries and submissions, resolving previous challenges with contact accessibility.